PLAISANCE Mag gets a makeover and becomes THE Blog

Created in 2016, PLAISANCE Mag has quickly become a must-read for water enthusiasts. Edited in-house by our team of passionate experts and offered exclusively to our members and policyholders, this project has grown with each edition. The first issue, published in January 2016, contained 52 pages and was distributed to 25,000 people in Quebec. Our March 2024 issue contained 84 pages and was sent to 52,000 members in Quebec and Ontario: thank you for your support!

It’s important to us to assist you in the practice of your passion, and that’s why we’ve decided to upgrade this format. In order to offer you ever more exclusive and innovative benefits, we have rethought our editorial approach to better meet your needs and expectations. And rather than twice a year, from April 1, 2024 onwards, you’ll have access to a new article every week, covering the same subjects you’re passionate about: boating, fishing, the environment, adventure, water and more!